
BULFINCH CROSSING
UNDERPASS PROJECTIONS
Welcome to the bulfinch crossing projections!
The Bulfinch Crossing Projections were created in an effort to bring light to the underpass of the Government Center Garage and to create an unmatched public art installation in the Boston area. With a dedication to supporting local artists and contributing to the local Boston art landscape, Bulfinch Crossing developers, National Real Estate Advisors and The HYM Investment Group, consulted with creative agency, Isenberg Projects, to create a one of a kind projection installation for the busy Government Center Garage underpass on Congress Street. This public art installation has brought color, light and energy to the underpass of the garage, as a nod to the future of the site and the deconstruction of the garage which will shine daylight on Congress Street for the first time in forty years.
ABOUT THE PROJECT
From dusk to dawn, the underpass is illuminated by 23 projectors shooting 345,000 lumens out onto the beams of the underpass, mapping out the custom created art produced by highly regarded local artists. After a successful five month installation showcasing the artwork of Boston based artist, Zebbler, the underpass at One Congress Street has undergone its second transformation with another Boston based artist, Pamela Hersch.
The HYM Investment group is excited for the thousands of pedestrians, tourists, office and residential tenants alike who pass through the government center garage triangle on a daily basis, to enjoy this enriching public art installation and enhanced experience by foot.
Bulfinch Crossing is located at 1 Congress St, Boston, MA 02114.
Please direct all press inquiries to HYM@inkhouse.com
NOW VIEWING: FLOAT
Winter 2020
Pamela Hersch’s piece ‘Float’ is a digital artwork that seamlessly integrates on the beams and ceiling of the underpass at Bulfinch Crossing with the images projected. This project transforms the space by bringing animal-inspired animated artwork through engaging slow movement, color changes, and shifting shapes. In addition to Hersch’s visuals, the second iteration of the Underpass Projections features music created by musician and fellow Berklee alumna, Ella Joy Meir. Meir worked closely with Hersch to create a one-of-a-kind, site-specific piece of music to accompany the visual artwork. The music starts and ends with ambience Pamela recorded at the underpass. The street noise morphs into a lush and ethereal landscape: layers of synths, Ella’s voice, animal sounds, train honks and ocean waves. The build is slow but gripping in its depth and calming in its serenity. To enjoy the full experience, viewers can listen to Meir’s piece while viewing Hersch’s artwork by following QR codes located on site.
PAMELA HERSCH
Pamela Hersch is a Boston-based multidisciplinary artist originally from Mexico City with a focus at the intersection of art and technology. She graduated from Berklee College of Music with a major in Electronic Production and Design, and has also completed sound and video installation courses at MIT and MassArt. Pamela has collaborated with fellow musicians and dancers, creating visual content from photography and music videos to live show visuals, aiming to represent their distinct sounds and personalities. In her projection mapping and video artwork, Pamela plays with properties like time, scale, texture, color, the juxtaposition of raw footage with graphics, and the combination of organic and artificial elements creating mesmerizing pieces that transform spaces.
ELLA JOY MEIR
Ella Joy Meir is a musician of all trades graduating from Berklee College of Music and now creating in Brooklyn, NY. She works in a range of roles—from sound design and composition to performing as a singer and keyboard player. Most recently, she worked as a contributing composer for the Facebook Sound Collection, recording and producing dozens of tracks in a range of styles. From folk to EDM to lo-fi bedroom rock, Meir’s work radiates excellence. Her work for Facebook has been used in a number of viral videos, with hundreds of millions of views.
CITY BLOOM BY ZEBBLER
Spring 2020
Inspired by a local flower store, Zebbler’s animation entitled “City Bloom” grew from a single projection to a building-wide video texture over the course of the last year. With verdant bursts of flowers, vines and branches slowly growing over the concrete underpass of the Government Center Garage, City Bloom is designed to bring an illuminated spark of joy to Boston, with its animation playfully exploring the boundary between a static fine art installation and a VJ performance.
